Wunderman, about to be the driving force in new WPP agency Wunderman Thompson with old JWT, has won Carnival Cruise Line’s CRM (customer relationship management) business. Miami-based Carnival Cruise Line is part of the world’s biggest cruise ship operator Carnival Corporation. Carnival Cruise Line director of CRM and e-commerce Penny York says: “CRM is a […]Continue reading
Seems we’ve gone all PC this Christmas with timeTo warning us of the perils of mistletoe at the office party and traditional prezzies – cases of wine etc – ditched in favour of really useful things like reusable cups. Could be worse though – rewind to Sterling Cooper Draper Pryce’s decidedly un-PC “surprise” party for […]Continue reading
Arthur Sadoun’s fabled ‘Power of One’ is finishing the year with a burst of speed, this time with Publicis Groupe-owned Saatchi & Saatchi snapping up Siemens Home Appliances globally with a joint effort from Saatchi Dusseldorf and its China office. China contributed e-commerce and digital expertise. BSH Greater China region, senior vice president of marketing […]Continue reading
He made a shock arrival, and now he’s made a shock departure. After less than a year, Stef Calcraft’s reign as executive chairman of Dentsu Aegis Nework UK and Ireland has come to an end. The deed seems to have been done by Giulio Malegori, the CEO of Dentsu Aegis Network EMEA. Calcraft is replaced […]Continue reading
Can a perky Christmas tune persuade us to love the EU and push for a second referendum? The People’s Vote campaign thinks so and agency BBD Perfect Storm has risen, somehow, to this rather daunting challenge. We’re the turkeys who voted for Christmas it seems and face a grim future in which our only connection […]Continue reading
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