One of the more diverting aspects of choosing our Agencies of the Year in 2018 is wondering if the contenders will still be around next year (one of them certainly won’t be.) So let’s crack on with it. This year we’re choosing a UK Agency of the Year, a US Agency of the Year, a …
Source
Author: moreaboutadvertising.com
Date/time: 13th December 2018, 21:01


Accenture Interactive has had a great time for the past few years as it has cherry-picked creative agencies and lured a few big international marketers with its pitch as the “global experience agency.” But it hasn’t quite happened yet even though it’s picked up clients like Maserati and hotel group Radisson and bought well thought-of …
Source
Author: moreaboutadvertising.com
Date/time: 7th December 2018, 06:01


Volkswagen has concluded its global creative review with a rather odd choice of agencies: WPP, still on the Ford roster globally handling “activation” and media, has been appointed to handle North America creative while DDB looks like the big winner worldwide with VW in Europe (VW’s heartland), Middle East and Africa plus South America and …
Source
Author: moreaboutadvertising.com
Date/time: 27th November 2018, 01:06


Forbes commentator Avi Dan has produced a list of the 25 most important agencies of the 21st century, noting that most of them didn’t exist at the turn of the century. For the ad agencies he’s picked a campaign, so CP+B makes the list for KFC’s ‘Subservient Chicken’ although that seems a long time ago …
Source
Author: moreaboutadvertising.com
Date/time: 24th October 2018, 08:42

SINGAPORE: Several ministries and government agencies have been flagged by the Auditor-General for lapses in four categories – contract management, IT controls, financial controls and gaps in the management of R&D grants. 

These gaps were laid out in a report by the Auditor-General’s Office (AGO) …
Source – Author: Channelnewsasia.com SG
Date/time: 18th July 2018, 02:34